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The Full Story

About Us

Hello and welcome! 

We are Bloom Creative Productions, an Independent Theatre company in Sydney! 


With bravery, creativity and collaboration, we aim to Bloom in the industry and produce creatively inspired work which provides opportunities for artists and creatives. 


We are slashys, often wearing many different creative and artistic hats and we wish to blur the lines of what it means to be in the "industry" and continue to work in the many roles we love. 

Our debut production Into the Woods opened on March 21st 2019 and was host to many brilliant professional Aussie performers, musicians and creatives. 


Since then, we have produced Bloom Masterclasses, with the likes of Luke Joslin as a tutor and have run Pop Up Dance and Drama Classes for both children and adults. 

In September 2019, we developed a school incursion performance of A Midsummer Night’s Dream, loosely based on Laura's concept that came to fruition in July 2018, produced by a local theatre company.


We want everyone in the industry to positively Bloom and have many fruitful opportunities in their creative careers so that we can have an industry of the future, where we don't have to question whether it's possible or not, we will just know it will be. Part of this journey for us is diversifying what we do, and while we are in an off period from producing our own theatre work, we are continuing to connect to the industry in other ways and collaborating with other companies. 

We like to think of Bloom as our Room of Requirement, a place we come when we have a creative idea that we want to explore. There is no pressure, the fire is always burning, the cogs are always turning and there is no time frame we have to meet until we want to. This allows us to explore the many roles we love in this industry. 


We love working with like-minded people, so get in touch if you want to BLOOM with us! 


Jordan Vassallo


Jordan has been involved in many areas of the entertainment industry as a director, performer, master of ceremonies, producer, corporate performance coach and all around theatre creative.

Since studying at the Australian Academy of Dramatic Art (AADA), Jordan has been fortunate to work

across musical theatre to music videos, TVC’s and event comparing.

For over 8 years Jordan was part of the A Moment to Shine program as both the host and later as a director. AM2S was an initiative of FACS – Family and Community Services (2005 -2012), a 15 week performance program designed for people with disabilities in residential care.

Jordan has worked as a mentor for the Department of Education – Arts Unit, working specifically on the Solo Vocal Camp, the Drama Camp and was a Featured Artists Manager for the 2017 School Spectacular.


As an actor, some of Jordan’s acting credits include: Nicky In Avenue Q, Patsy in Spamalot, Teen Angel in Grease, Jeff Barry in Leader of the Pack, Gladhands in West Side Story and Aldolpho in The Drowsy Chaperone.


Jordan has directed for a number of theatre companies across Sydney including, Packemin Productions, HMDS inc, Wenona, SMS and Birdie Productions.  He has staged such titles as High School Musical, Sweet Charity, Sweeney Todd , Joseph and his Amazing Technicolor Dreamcoat, Back to the 80’s, Mary Poppins, FAME and The Producers.


Working behind the scenes has become a passion for Jordan and he has had the opportunity to work across many areas including, Set Designer and Builder for FAME, Annie, The Little Mermaid, Sweeney Todd, Miss Saigon (construction manager) and The Producers and Stage Manager for Wakakirri, Shrek and Legally Blonde.


Jordan has worked as an Associate Producer on Shrek- the Musical and Legally Blonde for Packemin Productions, and as Producer on Meet in the Sky (Film clip), Annie, Calamity Jane, the Drowsey Chaperone, Pirates of Penzance, Grease and Oklahoma.


Jordan is also the Company Manager for Murmuration, an inclusive arts company that creates work for performers and artists with and without disability. He is also the tour manager for Murmuration's Premiere work Days Like These, which is currently touring throughout NSW.


Along with Laura May, Jordan is the Artistic Director of Bloom Creative Productions.

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